Transcript Communications at Emmanuel The nuts and bolts of getting the

Communications
at Emmanuel
The nuts and bolts of getting the
word out for your ministry
Newsletter
 Publishes
on the first and third Tuesdays
during the program year
 Articles are due to Pamela by the
Tuesday before printing
(peldolan@yahoo.com)
 Schedule available in your packet and the
online calendar
 Unsolicited articles are always welcome!
 Staff edits articles for clarity, content and
length
What makes a good article?
 Targets
the whole parish
 Covers the basics: who, what, when,
where, why
 Invites participation
 Explains the tradition
 Provides contact information
 Reports on past activities, including
quotes or first-person perspective
Sunday Announcements

Written announcements are often taken from
newsletter articles by communications staff
 Suggestions and submissions are due by
Tuesday for the upcoming Sunday
 Timely, in-parish communications plus weekly
schedule
 Eliminates most bulletin inserts
 Oral announcements can be made at the
offertory at all services, check with Jake for 9 or
Celebrant for 8 & 10:30 before the service begins
What makes a good
announcement?
 Short,
usually not more than 100 words
 Clearly and simply worded
 Catchy phrase to introduce
 Who, what, when, where
 How to get involved
 Contact information
 Provides plenty of lead time for planning
Website
 All
website decisions are made by the
Assistant Rector
 Send submissions to Hope
(hbenko@emmanuelepiscopal.org)
 Update your pages before the program
year
 All forms for Program Year 2007-08
should be on the website
 Pictures and suggestions for placement
welcomed
Bulletin Boards

Assigned in Tuesday staff meeting once a
month
 Updated by the first Sunday of each month
 Requests for board space go to your cluster’s
staff member
 Materials that can be reused will be purchased
from the communications budget
 Other materials come out of your ministry
budget
What makes a good board?
 Pictures,
pictures, pictures
 Don’t just recruit, inform
 Simple, colorful design
 Pictures of people
 A few, simple words
 Regular updating
 Did I mention pictures?
Letters and Postcards
 Target
specific parish groups
 Combine mailings and include several
events in one mailing
 Limit your mailings as much as
possible
 Due in the parish office at least two
days before mail date
What makes a good mailing?
 Cover
letter that explains purpose of
mailing with your signature and contact
information
 Yearly or quarterly calendar of events
 Registration forms, maps, and lists
 Announcement of major changes to a
program
 Covers the basics, even if it’s repetitive
 Group roster
Outside the Parish
 Yard
Signs
 Limited
to one event at a time
 Cannot advertise any events with alcohol
 Coordinate with Hope
 Press
Releases
 Cannot
advertise any events with alcohol
 Communications team can help produce
and distribute
 Paid Advertising
 Limited
to Christmas and Easter
Diocesan
Communications

Coordinated by Sandra Coburn
(scoburn@DioceseMo.org)
 iSEEK weekly electronic newsletter provides
information for bulletins, timely submissions
and calendar items welcome
 Story ideas for SEEK, quarterly magazine,
are also welcomed. Editorial board sets the
final contents
 Go online to DioceseMo.org to receive iSEEK
and make sure your contributions are correct.