Corporate social responsibility and women empowerment

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Transcript Corporate social responsibility and women empowerment

CORPORATE SOCIAL
RESPONSIBILITY
&
WOMEN EMPOWERMENT
-BY AMRITA
JADHAV
-BY AMITA KOLI
C – ORGANISED BUSINESS
S - EVERYTHING DEALING WITH THE
PEOPLE
R - ACCOUNTABILITY BETWEEN THE TWO
Business has a responsibility to give back to the
community.
“Corporate Social Responsibility is operating a
business in a manner which meets or excels the
ethical, legal, commercial and public expectations
that society has from the business.”
POTENTIAL BENEFITS OF
C.S.R
Better
anticipation and
management of an
ever expanding
spectrum of risk
Improved
reputation
management
Enhanced
ability to
recruit, develop
and retain staff
Improved
innovation
competitiveness
and market
positioning.
Improved ability to attract and build effective and efficient
supply chain relationships.
Enhanced ability to address change
More robust “social license”.
Access to capital
Improved relations with regulators.
A catalyst for responsible consumption.
Empowerment is derived from the word` power’
the prefix` em’ is attached to it. This prefix is used to
form verb meaning to `make into’` cause power’. Thus` to
empower’ is to` make or cause power’ i.e. ` to power or
grant power’.
Women in the Indian society still looks towards the
society to grant them power or empower them in various
ways. women empowerment talks much about
empowering women.21st century women are now become
vital part & parcel of society.
Women as employees
Women in management
Women as
owners/shareholders
Women as
professionals
Women as suppliers
Women as customers
Women as dealers
Women in local
communities

Indira
Gandhi,
served
as
Prime
Minister of India for a
period of fifteen years
is the world's longest
serving woman Prime
Minister.
The Constitution of India guarantees to all
Indian women- Equality (Article 14),
 No discrimination by the State (Article 15(1),
Equality of opportunity (Article 16),
 Equal pay for equal work (Article 39(d)).
 Special provisions to be made by the State in
favour of women and children (Article 15(3)),
Renounces practices derogatory to the dignity of
women (Article 51(A) (e),
 Provisions to be made by the State for securing
just and humane conditions of work and for
maternity relief. (Article 42).



The feminist activism in India picked up
momentum during later 1970s. One of the first
national level issues was the Mathura rape case.
The feminist activism in India picked up
momentum during later 1970s. One of the first
national level issues was the Mathura rape case.
 Female activists united over issues such as female infanticide, gender bias,
women health, and female literacy.
 Since alcoholism is often associated with violence against women in India
many women groups launched anti-liquor campaigns in Andhra Pradesh,
Himachal Pradesh, Haryana, Orissa, Madhya Pradesh and other states.
 The Government of India declared 2001 as the Year of Women's Empowerment
(Swashakti) The National Policy For The Empowerment Of Women came was
passed in 2001.
 In 2010 March 9, one day after International Women's day, Rajyasabha passed
Women's Reservation Bill, ensuring 33% reservation to women in Parliament
and state legislative bodies
Male-Female ratio of Work force participation
rates
Year
Rural
Urban
Participation Rates (%)
Male
Female
1972-73
54.5
31.8
1977-78
55.2
1983
Ratios
Participation Rates (%)
Ratios
Male
Female
1.71
50.1
13.4
3.74
33.1
1.67
50.8
15.6
3.36
54.7
34.0
1.61
51.2
15.1
3.39
1987-88
53.9
32.3
1.67
50.6
15.2
3.36
1993-94
55.3
32.8
1.69
52.1
15.5
4.46
1998a
53.9
26.3
2.05
50.9
11.4
3.81
2002a
54.6
28.1
1.94
53.4
14.0
2.02
----
0.76
---
---
2.45
Index
of ---Dissimilarity
Female workforce national v/s international
level
 India has the lowest percentage of women employees (23%), followed
by Japan (24%), Turkey (26%) and Austria (29%),
 Corporate Gender Gap report OF the World Economic Forum.
 The United States of America (52%), Spain (48%), Canada [(46%) and
Finland (44%) display the highest percentage of women employees,
WEF survey.
 Greatest percentage of women employees- the financial services and
insurance (60%), professional services (56%) and media and
entertainment (42%) industries employ the greatest percentage of
women.
 The lowest percentage of women in automotive (18%), mining
(18%) and agriculture (21%).
The statistics testifies to the brutalities afflicted on women folk
Social Indicator
India
World
Infant Mortality Rate, per 1000 live births
73
60
Maternal Mortality Rate, per 100,000 live births
570
430
Female Literacy, %
58
77.6
Female School Enrolment
47
62
Earned Income by females, %
26
58
Underweight Children, %
Total Fertility Rate
53
3.2
30
2.9
Women in Government, %
6
7
Contraception usage, %
44
56
Low birth weight babies, %
33
17
 India has 1/5th of the world’s total population.
 India has got a head start in the field of IT and has the largest
manpower trained in the field of IT in the world.
 The varied agro-climatic zones in India are unmatched by any
other country in the world and the country can grow almost
everything under the sun.
 India began to experience the average growth rate of over 6% only
after the onset of the process of reforms and it is only recently that
the growth rate of around 7 % per annum has become a matter of
routine. According to the Economic Survey2005-2006 India has
already got 8.1 of growth.
SHAKTI means ‘Strength’. Project SHAKTI is HUL’s initiative to upliftment
of standard of living in rural India by creating income-generating capabilities
for underprivileged rural women.
Providing a small-scale enterprise opportunity, and to improving rural lives
through health and hygiene awareness.
Project SHAKTI is taken up in rural areas only whereby women are the
Distributors for HUL products and are called “Shakti Ammas”. This identity is
ushering prosperity in their lives and most importantly self-respect.
Where Whisper helped to restore eyesight to 250 blind girls
through
corneal transplant operations in which P&G contributed Re 1 for every
pack of whisper sold.
Project OPEN MINDS to support and educate children across the
Australia, ASEAN and the India (AAI) region. For every large size pack
of Vicks Vaporub, Whisper, Ariel Power Compact, Head & Shoulders
and Pantene purchased by consumers during November 1999 to
January 2000,
Avon Cosmetics’ commitment to women runs deeper than the boundaries of
business. Women are the heart of Avon's success and Avon continues to
support and understand their needs through Avon's Breast Cancer Crusade.
The goal of the Avon Foundation Breast Cancer Crusade is to improve access
to quality breast health care for underserved, uninsured and low income
populations, and to support biomedical research focused on prevention and
improved methods of Diagnosis and treatment to Cure and prevent breast
cancer.
(i) Creating an environment through positive economic and
social policies for full development of women to enable them to
realize their full potential
(ii) The de-jure and de-facto enjoyment of all human rights and
fundamental freedom by women on equal basis with men in all
spheres – political, economic, social, cultural and civil.
(iii) Equal access to participation and decision making of
women in social, political and economic life of the nation.
(iv) Equal access to women to health care, quality education at
all levels, career and vocational guidance, employment, equal
remuneration, occupational health and safety, social security
and public office etc.
(v) Strengthening legal systems aimed at elimination of all forms of
discrimination against women.
(vi) Changing societal attitudes and community practices by active
participation and involvement of both men and women.
(vii) Mainstreaming a gender perspective in the development process.
(viii) Elimination of discrimination and all forms of violence against women
and the girl child.
(ix) Building and strengthening partnerships with civil society, particularly
women’s organizations. Media should expose performances, contributions and
achievements of women in an idealistic way
1) Working women with children have difficulties finding adequate child care in
their area. Time off and absenteeism are big issues for working mothers.
2) Gaining co-worker acceptance of women in non-traditional roles is a serious
problem. Many of our executives are uncertain how to manage women.
3) We have more women managers, but few women officers, and none on the board
of directors. The glass ceiling is a reality.
4) Women executives still face the problem of less delegation of authority that is
why
they play passive role in decision making process which effect in
demoralisation of women .
5) Women at work place face worst problem of sexual harassment after being
sincere and talented they pay price to remain in job.
6) To strike proper balance between personal and professional life they have
to work harder which sometimes result into giving up their bright careers for
family cause.
7) Even though women are highly qualified and competent but they still have
to depend on the family decision to take up any career before marriage as
well as after marriage.
8) India being on the path of development still struggles with the social
issues relating to women such as female infanticide, illiteracy, dowry, child
marriages, inequality of gender, child labour, In equal property rights,
prostitution, trafficking and other serious problems.
SUGGESTIONS
Corporate social
responsibility is more
than a topic to discuss
about it is changing fate
and face of society but it
should be adopted by all
the business houses
voluntarily.
Country like India should
specially advocate for
corporate social
responsibility as it can be
possible remedies for many
issues like illiteracy, poverty,
child labour, unemployment
and rural development.
Women related issues
need important
attention from
government, society and
specially from corporate
sector.
India is developing in all possible areas but
there are certain areas where development is
almost stagnant gender discrimination is one
of them
Corporates can definitely empower
women right from encouraging them to
get education till getting respectable
livelihood to become productive citizens.
Corporate can provide finance to
overcome some unsolved issues if
properly utilised
Women related issues at work like sexual
harassment though comes under legal
framework but it can be stopped by
corporate if internal control within
organisation gives due importance to
women related rules
Women since ages have silently witnessed the significant
changes in society whether its country’s freedom, agricultural
development, modernisation, liberalisation, privatisation& globalisation
but one thing which has not changed satisfactorily is gender inequality
in Indian society. This discrimination though age old still rules the
society right from discrimination to not to give birth to girl child till not
to give them opportunity in employment after marriage, women for
their living & livelihood still majorly depends on family’s decision
Which is almost absent in case of male members of the same society. From
Vedic period till the now society looks for sacrifices from women not men.
They have to strike balance between social, personal & professional lives.
Corporate social responsibility towards women empowerment can become
ray of hope in many ways right from changing attitude towards women in the
society to making women independent financially, physically and socially and
enabling them to stand on their feet. The motive behind joining CSR with
women empowerment is to provide solutions to women related issues. Every
project needs finance from society which can be amply supplied by big
business houses but society should also become instrumental in developing
women’s status. Providing competitive jobs equal to men is not only providing
bread and butter to women but also uplifting them, society can only develop
when growth is equally enjoyed by every section of society though
we have shining examples of women achievers in India like
president Mrs pratibha patil, India’s nightingale Lata Mangeshkar
, women astronauts late Kalpana Chawla and so on but these are in
few thousand there is a need to have such achievements in lakhs and
lakhs. when a girl in small village can also read these success stories and
get inspiration and when right to get birth will be given to girl child then
only our country will stand to be differert atleast in case of equal respect to
women.
“I HAVE RIGHTS, I WILL RECLAIM
THESE RIGHTS, AND DAYS WILL PROVE
IT”.
- FATIMA,LEADING TO CHOICES
WORKSHOP PARTICIPANT, LEBANON